You can’t get to where you’re going without knowing where you came from.
Visual design is my absolute strength. I’ll be the first to admit that. That doesn’t mean I fall short in other areas of design. I consider myself somewhat of a hybrid when it comes to balancing strategy, research and visual design. What I’m great at is defining problems and solving them through intuitive, usable and useful experiences.
To me, UX doesn’t just touch the web. UX is a customer journey and it’s up to designers to shape those journeys whether they’re on the web, print or email (or elsewhere). UX is a practice. I don’t ever want to be in a position where I’m just doing wireframes, or just creating user flows, or just doing research. I’m a well-rounded designer who understands the process. That process is identifying design problems through research and coming up with solutions to solve those problems. Designs are never complete. They can always be better through research and testing.
In my spare time (which is hard to come by these days), I enjoy time with my family, playing music in my band, being outdoors, dabbling in art, training jiu jitsu, and being a New England sports fanatic (Oh, and I’m a two-time Fantasy Football Champion of the freakin’ universe… or at least champion of my league).
I grew up in Fall River, MA. I started drawing at a very young age. I always assumed I would end up doing something art-related, but never knew what. In my sophomore and junior years of college, I was introduced to design and animation. It wasn’t until my senior year that I was introduced to interactive media (that’s what UX was called before it was called UX).
I graduated college with honors and received my BFA in visual design. By graduation, I had developed a pretty wide range of skills: animation (2D and 3D), fine art, graphic design, typography and interactive media.
I quickly focused on interactive media and was fortunate to get an entry-level production job right out of college working on text book CD-ROMs (remember those?!). Starting my career off as an entry-level production artist allowed me to learn the creative process, be collaborative and work under tight deadlines. The lessons I learned in those early production jobs were lessons they didn’t teach you in college… Things like pixel-perfect precision, mastering Photoshop and tons more. Fortunately for me, I’ve been a part of some great creative teams that have made my career path easier along the way.
Even after years of dedication and hard work (and meeting deadlines, staying up late, researching, creating standards, updating software, drinking coffee, defining problems, coming up with solutions, learning new tools, networking, synthesizing, workshopping, strategizing, providing creative direction, storytelling, prototyping, testing, iterating, brainstorming and whiteboarding), I believe there’s always an opportunity for growth and learning… Neither of which come without a little humility.
Thanks for reading.